Shop Austin: The July Boutique

Feathers Boutique

Sometimes when you wander into a local shop, you become thoughtful of your environment in the same way you would in a museum. You examine each piece carefully as you stroll through. With Feathers, this is a must, because like a museum, each piece at this SoCo side-street shop has a story. 

This boutique is filled with mostly vintage and some new pieces (from their in-house line) that all deserve a little stop-and-stare action. There are pieces that have been preserved since the 1800's, and others that were worn by Texas celebrities. 

One of the things I love about this place is that the owner's point of view is crystal clear. This store is a celebration of women who don't follow the rules, but rather create their own path in life, love and style.  

It is not just about selling the clothing, but rather the magic behind it. To say each piece is chosen carefully for this boutique would be an understatement. If you visit Feathers and find something you love, it's inevitable that purchase will yield a compliment or two.